Twitter advertisements are in a nascent state compared to Facebook ads and generate relatively poorer impressions and lower conversion. As a result, many influencers and celebrities are using illicit methods – especially bot accounts – to bulk up their counts of followers, reported New York Times. The list of businesspersons, celebrities, and politicians include Scandal actress…
Tag: twitter
Twitter Now Allows Publishers to Sponsor Moments
In October of 2015, Twitter introduced a new feature for publishers and selected partners. The feature is called Moments and it allows users to stitch together multiple tweets into a slideshow, similar to a Snapchat story. If you are not familiar with this feature, there’s a good short video by Twitter explaining the feature. Twitter’s…