Celebrities and Influencers Reportedly Buy Fake Twitter Followers

Twitter advertisements are in a nascent state compared to Facebook ads and generate relatively poorer impressions and lower conversion. As a result, many influencers and celebrities are using illicit methods – especially bot accounts – to bulk up their counts of followers, reported New York Times. The list of businesspersons, celebrities, and politicians include Scandal actress…

Twitter Now Allows Publishers to Sponsor Moments

In October of 2015, Twitter introduced a new feature for publishers and selected partners. The feature is called Moments and it allows users to stitch together multiple tweets into a slideshow, similar to a Snapchat story. If you are not familiar with this feature, there’s a good short video by Twitter explaining the feature. Twitter’s…